The most important stage of the process is research. Our team listens to your input to understand your business goals, mission, values, and brand equity. This part of the process is to determine exactly what you are trying to accomplish and gives our creatives insight for inspiration.
You are a major collaborator in the preparation process. We need to know your intention, your audience, and your message.
If we decide we are a good fit for each other, we will both sign a contract clearly defining the scope of work, payment, and other legal details which protect both of us.
We research to learn about your industry and your competitors. We do this to ensure you get the best visual solution possible.
After gathering information, the creative process begins to take place. Our artists work through ideas- some good, and some not so good. Our creative minds then begin agonizing over the best approach to begin future development. This gets us on the way to finding a solution.
Our creatives elaborate on the previous processes by creative briefs, good old-fashioned desperation, and panic. What? Panic is great! It makes adrenaline kick in and forces you to think differently.
During this stage of the process, design is evolved toward a mature outcome for your brand. Using our past experience, we put all the pieces together to develop a general idea for your design.
This is the phase in which we will review the work in progress to identify strengths and weaknesses. We extract the most import aspects, separating the necessary from the unnecessary, revealing the essence of your brand. At this stage we will seek your input and approval of our of idea.
The final stage of the process. Testing and retesting, late nights in the studio, we proceed in transforming the ideas into the final product, making adjustments along the way.
Your new project is revealed to the world!